| Text based information is usually easy to understand |
A large amount of text can be difficult to read and process at speed e.g. when driving |
| Most people are familiar and comfortable with reading text |
Some people have poor literacy skills and struggle to read even simple text |
| If printed out, no special equipment is needed to access the information |
If you are from another country and don't understand the language then you won't be able to read the text |
| A large amount of information and detail can be conveyed with text |
Text must be written at the right level for the audience. A university level academic paper would be very difficult for a school child to read. |
| Text can be used in a variety of contexts e.g. books, posters, billboards, web sites |
Acronyms or technical language can sometimes make text difficult to understand |
| Text can be downloaded faster from the Internet than image, videos or sound files |
Not very good for understanding large amounts of data, numbers, trends |
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Blind or visually impaired people might not be able to access the information. |
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Large amounts of text can put people off reading it. |
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Poor choice of font size or style can make text difficult to read |
Conveying Information